The market leader in cannabis business improvement assessment, education and corrective action rolled out their new brand at the Benzinga Cannabis Capital Conference in Miami FL today.
IMPACT™ – TRANSFORMING CANNABIS FROM SURVIVE TO THRIVE represents the expanded offering of National Cannabis Risk Prevention Services (NCRPS) and its wholly owned NCRMA (National Cannabis Risk Management Association). Initially focused on the placement of disruptively innovative risk management in cannabis, the newly branded IMPACT™ significantly broadens its reach into the cost structures of the cannabis supply chain and improves performance by driving out inefficiencies, increasing employee hiring accuracy and retention, creating a safer workplace and assuring product quality and biosecurity as these threats continue to thwart projected cannabis growth.
“The early years of our business were spent understanding the challenges of the cannabis industry and building the team and proprietary and effective tool set designed to work with the market’s existing talent to ensure its sustainability”, stated Rocco Petrilli, Chief Executive Officer. “We are honored and excited to use the Benzinga stage to introduce our expanded relational and recurring platform of ORGANIZATIONAL HEALTH to our industry at a time when such a combination is most needed to create new found sources of profitability.”
The company made a powerful statement to its commitment to the future of cannabis in February of this year when it named Rob Williams as its President and managing partner. Mr. Williams brought with him an extensive background in agricultural science and distribution, including nearly all parts of cannabis production, as well as organizational and business development, marketing, sales, operational excellence, and risk management. He most recently served as the CEO of Athena Ag, where he led the company to record sales and profitability, international expansion, and industry prominence as a key player in the cannabis supply chain.
“Long gone are the days of building and operating inefficient businesses in the cannabis industry and expecting that you will be competitive in the days ahead. That time has simply come and gone”, said Williams. This is precisely why we have developed a highly effective Impact Performance Platform (IP2) that delivers a solid baseline of your current business and an efficient, clear path to improved financial performance and long-term viability.”
IMPACT™ now offers the cannabis industry a leading enterprise-wide organizational health process entitled IP2 (IMPACT PERFORMANCE PROGRAM). Outputs of IP2 provide the client with a series of categorized health scores (which are analogous to credit scores) measured against established best in class business practices in a report that effectively provides a gap analysis and customized corrective actions. The corrective action plan includes a customized education syllabus which directs the client to prioritize based on their criticality to business operations, cost control/reduction and continuous improvement objectives. The source of the prominent industry education comes from IMPACT™ team members, the NCRM Academy virtual offerings and from a growing list of strategic partners who represent the core of the cannabis industries subject matter expertise.